Wednesday, August 15, 2007

Know Thy Interviewer!

An employment tip I often give job seekers is to study the employer’s website before the interview. Perhaps twenty years ago, an interviewee could get away with asking the question, “What does your company do?” Today, however, asking such a question is equivalent to committing interview suicide. Interviewers assume that interested job candidates, at the least, would review the company website to digest all relevant public information about the employment opportunity.

I was glad to hear a course participant agree with me based on her own interview experience. Meenakshi Mohan, a Management Analyst at MTV Networks, said that on one of her interviews, the interviewing company expected all applicants to know its goals and initiatives, which are readily available on the company website.

Such an attention to the employer’s objectives, strengths, and challenges tells at least two striking tales about you:

1. You just don’t repeat everything on your résumé but show the employer how your strengths and accomplishments apply to their goals and initiatives.

2. You imply that you are not self-absorbed but client-focused.

To purchase your copy of The Art of On-the-Job Writing by Philip Vassallo, click here:

Coming Soon! The Art of E-Mail Writing by Philip Vassallo, also through First Books: