I have now expanded that webinar for AMA to a 90-minute session, to be broadcast live on Tuesday, March 31, from 1:00 to 2:30 p.m. Eastern—and registrations are flying in. Here are the key teaching points:
- Understanding challenges of e-mail communication
- Getting started quickly: idea lists, the three As (aim, audience, area)
- Getting to the point: strong subject lines, openings and closings
- Structuring your message clearly
- Helpful guidelines for structuring your message
- Maintaining a professional tone by recognizing what is and is not appropriate for e-communications
- Polishing your e-mail for a professional style for yourself and your organization