In step with the WORDS ON THE LINE entry of February 11, beware of using the pronoun this. For clarity and impact, follow this with the noun it represents. Below is an example with an improved revision.
Weak: Sales rose by 12 percent last quarter. This proves that our company is on a promising upswing.
Better: Sales rose by 12 percent last quarter. This unprecedented growth proves that our company is on a promising upswing.
Sure, the second draft runs two words longer, but remember that being concise means clarity first and brevity second!
To purchase your copy of The Art of On-the-Job Writing by Philip Vassallo, click here: http://firstbooks.com/shop/shopexd.asp?id=144
These days more conversation in my writing classes turns up about how all of us are in a perpetual state of universal Attention Defici...
A big plus of working on writing with adults is that I pick up as much wisdom as I impart. But kids can also pass on a thing or two to in...
A participant in one of my workshops, D. Hom, asked a question about hyphenating expressions such as “end of year.” Determining what to h...